Albert Sola, arms folded, photographed against a black ground.

I'm Albert.

I build websites for people who would rather not think about websites.

WhatsApp me 01786 497366

Building for the web since 1995
You are reading one of these right now
No agency, no account manager, no ticket system

Tell me what your business does and I’ll build you a proper website for £399.

Then £15 a month keeps it online. Nothing to learn, nothing to set up, nothing to keep updated. That part is mine.

Pick a line to start with Tap one and it opens WhatsApp with the message already written.

I haven't got a website at all.

Mine's dated. Can you replace it?

What do you need from me?

Is £399 really all of it?

No forms. No account manager. The person who quotes it is the person who builds it, and the person who answers the phone afterwards.

What £399 buys

One page, designed and written around the one thing you most want to sell, then built and put live. £399 builds it. £15 a month keeps it online.

£399 one-off

For the build. Then £15 a month to keep it online.

In the £399

A single page, designed around what you actually sell
A domain name, registered and pointed at it
Hosting set up, and the site live on it
HTTPS, so no browser warns people off your site
I write the words. You correct them
Professional images, chosen and optimised
Google Search Console, Business Profile and Analytics set up for you
Submitted to Google and Bing so you can actually be found
Built to open fast on a phone, on mobile data, on a bad signal

Not in the £399

A shop, a booking system or taking payments
A login, customer accounts or a database
A blog you update yourself
Ten pages. This is one page, done properly
A photographer. Stock images, unless you send me your own

If you need something from the second list, say so. I will quote it properly rather than stretching this one until it stops being £399.

What stops being your problem

This is the half of a website nobody sells you and everybody ends up doing. It is the reason “I’ll sort the website” turns into two years of not sorting the website.

Technology to learn

There isn’t any. You will never see a dashboard, a theme, a page builder or a plugin list. You send me changes the way you’d send anyone a message, and I make them.

Hosting to set up

Set up, paid for and monitored. No control panel, no renewal email you have to understand, no invoice from a company you don’t remember signing up to.

Updates to worry about

There is no WordPress to update, because there is no WordPress. Nothing to patch on a Sunday, nothing sitting on a server waiting to be broken into.

Being found on Google

Search Console, Business Profile and Analytics set up and verified, and the site submitted to Google and Bing. Most small sites are never submitted to anything.

Speed

Handled at the point it is decided, which is how the site is built. Not bolted on afterwards with a caching plugin.

Someone to ring

One number, one person, and I already know how your site is put together because I put it together.

None of this is a feature list. It is the work that does not land on you, which is the entire meaning of the word effortless in the name.

How it goes

Four steps. You do the first one, and after that you are reacting to things I put in front of you rather than making anything yourself.

You tell me about it
A call or a message. What I need to start is short:
- The contact details you want on the site
- Your business name, or your own
- What you do, and where you do it
- Any photographs, words or logo you want used
I show you designs
How the page could look and how it could read. Reacting to something in front of you is far easier than describing it from nothing, which is most of why this step exists at all.
I build it, and we refine it
The real thing, not a mock-up. Then we work through the details together. The wording, the images, what goes first and what can wait.
Live, and working
Published, submitted to Google and Bing, and running. The monthly hosting is what keeps it there. Nothing else is needed from you.

I fill in around what you send with writing and images, so a short answer to step one is enough. Nobody has ever been held up by not having a brochure.

While you have been reading

You are on one of these right now

This page is an Effortless Website. Not a demo of one, not a template it was made from. If you want to know what £399 gets you, you have been looking at it since you arrived.

No cookie banner, because there is nothing here that needs one
No third-party requests. Nothing about your visit here reaches anyone else
One stylesheet and one font file. No framework, no page builder
No JavaScript is needed for any of it to work
Static files, so there is no software on a server to be attacked
Built from a plain text file, which is why a change takes minutes

Open the developer tools and look, or run it through PageSpeed Insights. The claim is either true on this page or it is worthless.

Fast, cheap to run, and light on the planet

These are not three decisions. They are one decision, made at the start: build the site as files rather than as software.

A static site. Nothing is being computed while somebody waits
Green hosting, close to your visitors
A global content delivery network, so it is quick wherever they are
Clean, efficient code. No page builder and no forty plugins
Images optimised properly, which is most of a page’s weight
No advertising trackers, and nothing loading before a visitor agrees to it

A page that weighs a tenth of what its competitors weigh costs a tenth as much to serve and emits about a tenth as much carbon doing it. That is the whole trick, and it is not a clever one.

What it costs to keep

Hosting, and the optional one

Hosting is £15 a month and it is what keeps the site online, so it starts the day the site goes live. Full support is the optional one. The difference between them is not how big your site is. It is how much of it you want somebody else keeping an eye on.

Hosting keeps your site online. Full support keeps it looked after.

Hosting

£15

per month

The site stays up, at your own address, and I look after the boring end of that.

Full support

£50

per month

The same, plus somebody watching it and making the changes you ask for.

So the whole of it is £399 once to build the site, and £15 a month to keep it online for as long as you want it up. There is no third charge and nothing arrives from anybody else.

Which one, and when

On a one-page site, start with Hosting. There is not much to watch on a single page and not many changes worth making, so the cheaper plan is the honest answer at this stage. I would rather tell you that than sell you the other one. Full support starts earning its keep once the site has grown, or once enough people are finding it that what it says matters week to week.

Why the cheap one is a real option

Your site is a set of files. There is no database to corrupt, no plugins falling out of date with each other, and nothing running on a server waiting to be broken into. That is the same argument this page makes further up, and it cuts both ways. It is exactly why a basic plan is a reasonable thing to be on, rather than something I have to talk you out of.

What Full support is actually for

Google, Bing and the security certificate all send notices, and most of them do not matter. Nine times in ten the right answer is that nothing needs doing. The tenth one is real, and the only way to tell it from the other nine is to open it and read it. That is the honest case for the dearer plan. Not that things keep breaking, because on a site built like this they do not. It is that somebody has to stay on top of the noise so that you never have to look.

What the plans cover between them

The site online, at your own address, with its certificate
The domain kept registered and pointed at it
Changes to your words, your prices and your photographs
Checks that the thing is up, fast, and not linking anywhere broken
Your Google Business Profile kept current
Somebody to ring when something looks wrong

You are never obliged to move up. Staying on Hosting and paying for changes one at a time as they come up is a sensible way to run it, and plenty of people should.

The things people ask first

£399 for a website. What is the catch?

Two honest answers. The first is the page count: it is one page, written around one thing you sell, and that is exactly why it can be £399, because most of what a website normally costs is meetings and revisions on pages almost nobody reads. If you genuinely need eight pages, this is the wrong thing to buy and I will say so rather than sell it to you. The second is that £399 is the build and not the whole cost. Keeping the site online is £15 a month. I would rather you read that here than find it out later.

What if I do not like it?

It should not come to that. If none of the designs in step 2 are right though, I will do another one. And if that still does not land, we stop there and split the loss: a refund of 50% can be arranged. I would rather do that than build you something you are not happy to put your name on. None of this affects the rights you have as a consumer anyway, which are set out on the legal information page.

Can I edit it myself?

No, and that is the point rather than a limitation. There is no login to forget and no editor to break the layout with. You send me the change and I make it, which for most businesses is the difference between the site being current and the site being two years old.

How long does it take?

As fast as you need it to. We settle that in the first conversation, because the honest answer depends on how urgent it is for you rather than on how long the work takes. If you are up against a date, say so at the start and it can usually be arranged.

What if I need more later?

Then it grows, and I quote that separately. A second page, a booking form, a shop. All of them are real work, and none of them are hiding inside the £399. Starting here does not paint you into a corner: the site is built so that adding to it is ordinary.

Who actually does the work?

Me. Albert Sola, working under the name Tardix. There is nobody to be handed over to, which is the good and the bad of it. You get the same person every time, and I am one person.

Whenever you’re ready. Tell me what you do and I’ll tell you what I’d build.

£399, and asking costs nothing.